Services

For the inbound we reveal the need,
For the outbound we pave the way

AESTRAT serves clients on both sides of this bridge — international companies looking to enter China or source from it, and Chinese companies seeking partnerships abroad or scaling at home — with strategy grounded in deep, hands-on experience in this market.

What we do

International Clients

Global

Upstream Enterprises

International manufacturers entering China

For international companies with their own R&D and manufacturing, entering China means hard calls — NMPA timelines and real cost, entity structure, the direct / JV / distributor model, and how to read a track's capacity and competition. We deliver a full pre-entry assessment and landing plan, from regulatory pathway to market forecast — grounded in operating experience inside this market, not desk research.

  • NMPA registration strategy & timeline
  • Market sizing & competitive intelligence
  • Business model & entity setup
  • Distribution & channel architecture

Distributors

Overseas buyers sourcing from China

From raw materials to finished products, China's upstream has fully matured in quality, innovation and cost. For cross-border buyers the real challenge is supplier selection and quality control — among 90+ manufacturers, finding partners you can trust, with stable quality and complete compliance files. We provide end-to-end sourcing support, from supplier screening and factory audits to partnership matchmaking.

  • Product-track assessment & screening
  • Supplier benchmarking
  • Factory audit & assessment

Domestic Clients

Local

Cross-border Partnership

Chinese players seeking international brands

Whether upstream, distributor or investor, bringing an overseas product into China comes down to the partnership model — licensing-in, OEM, exclusivity or acquisition — and the capital structure behind it. We provide end-to-end cross-border support, from brand sourcing to deal execution, drawing on resources and hands-on experience on both sides of the bridge.

  • International brand search & matching
  • Partnership-model design
  • NMPA registration pathway

Full Product Lifecycle

Chinese companies with their own products

For a new or already-launched product, every stage — from approval to scale — demands a different capability: pre-launch strategy, post-launch promotion and team building, then organisational upgrade and business-model iteration at scale. We bring four disciplines across the entire product lifecycle, from blueprint to execution, alongside you the whole way.

  • Pre-launch strategy & planning
  • Post-launch promotion & team building
  • Scale-up: organisation & model
See the full framework →
The framework

Four disciplines, across the medical-aesthetics product lifecycle

Market strategy Medical support Sales management Organization development
Pre-launch Research, segmentation, business model, pricing path, promotion plan Literature, clinical reports, KOL consensus, indication & AE protocol design Sales org architecture, KPI allocation, bonus policy, sales planning Executive hiring, performance & incentive systems, crisis PR, culture
Post-launch Promotion decks, sales collateral, competitive testing Speaker systems, medical courses, expert content Activity management, capability models, KA & distributor training Talent training, job-level optimization, executive development
Scale Operational review, business-model innovation, portfolio strategy Ongoing scientific support As-needed enablement Org diagnostic, talent inventory, diversified incentives
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